You have a website or a blog but not getting enough traffic or attention
on it. I'll show you seven of the most effective ways to drive organic traffic
to your website or blog.
From here, I mean by traffic is number of unique visitors to your website
every day. There are lots of articles and videos that claims that they will
drive organic traffic to your blog or website, but the reality is that what
works for one website niche might not work as well for another.
I am going to share all the best ways to drive organic traffic and provide
examples of what has worked for me and people that i know personally. But you
will have to try anywhere from five to ten different things and maybe one will
work really well.
- Organic Traffic
- Paid Traffic
- Owned Traffic
Organic Traffic
Organic traffic means by the kind of web traffic coming directly from
social media and from search engine optimization (SEO). SEO means optimizing
our blog or website in such a way that they rank in top of google search
results.
If you want to know more about what is SEO, please visit “What is Digital Marketing and SEO?”
Paid Traffic
As the name suggests, it is a type of traffic which comes from paid advertising
and then there's owned organic typically comes from social media. To get this
type of traffic we have to do a paid promotion of our blog or website to the
same niche website, which is already getting thousands of visits every month.
Owned Traffic
The owned traffic is basically building an email list and drive traffic
elsewhere. If we have email list, then we can drive all of them into our blog
or website through email marketing. This kind of traffic generally known as
owned traffic. You can take it anywhere that you need to from business to
business.
The most important thing to understand about getting organic traffic is
that Content is king and Distribution is Queen. So make a valuable content and people will love to read it and
eventually that help you to drive thousands of visitors to your blog or
website.
Creating valuable content is the reason that someone will to come to
your site or blog and stay to browse around. For example you are teaching
people about digital marketing content or providing the best digital marketing
services or SEO services, which helps and solves a lot of problems for people,
we need to create a high value of content and organize it in blog or website into
such a manner that makes people to stay to your blog post and read the full
article.
The 7 effective ways to drive traffic to your blog or website are as
follows
1. Keyword research and Target SEO
2. Create Social media and blog content
3. Social media (Content Collabs)
4. Blog guest posting (Back links)
5. Interviews
6. Paid Advertising
7. Social media shout outs
Keyword research and Target SEO
Putting the perfect keywords to your blog or website, results into
appear in top search results of any search engine. Which finally results in to
drive organic traffic to blog. So for that we have to research keywords and do
the targeted Search engine optimization (SEO)
Create Social
media and Blog content
First research that what kind of content is best for your blog then
start writing posts about same niche. Make YouTube videos, make pins on Pinterest
etc for the content that you have written.
Having valuable content on your blog or website is necessary but sharing
that on social media is an easiest way to get number of visits or traffic to
your blog. You can also use pinterest to drive a lot of traffic to your blog,
simply create a pins and link that to your blog posts or web pages on your
website for example if anyone has a pinterest account for digital marketing and
SEO services than they can drives up to a thousands of visitors each month purely
from creating pins.
You can also drive traffic from social media like Instagram, Facebook,
snapchat, twitter and many more. Social media is platform where millions and
millions of people are constantly hanging out but if you don't have a any
content to show no one will see you. So make content that not only gets you seen
but is worth sharing.
Social media (Content Collabs)
In this way you need to collaborate with the other competitors in your niche to gain awareness from audience of someone else's.
To do this you have to offer your competitor valuable content for their blog social media account that their viewers will love. Then they’ll put a link to your website in the content or in the description.
Guest posting on blogs
Just like collaborating on social media, in this type of promotion we can ask owner of other website and blog to write a post on their blog or site. Which is helpful for their audience and in this post we put links to our website. It is also known as a back linking a backlink is just any that link from someone’s website to our and this really helps our site or blog to grow on google search results. So that will help to appear higher in search results.
Backlinking is one of the highest ranking sources that google looks for, if you have more backlinks you have the higher probability to appear in google search results and you also get organic traffic from that person's website.
Interviews
We can offer to answer questions, provide valuable information in
interviews on other people's blog, websites, podcasts or youtube channels. If
you interact with dozens of website owners or blog owners to drive traffic to
your blog or website, which results in to driving a organic traffic to our blog
or website.
Paid advertising
It is the fastest way to drive traffic to a new site. This includes
google search ads, display ads. It uses google adsense to appear in search
results who have monetize their site.
We can also use paid advertising using social media platforms like
Instagram ads, Facebook page ads, Youtube ads and many more. It is important to
research that how your competition is running their ads. For example display
ads may work better for you than an instagram ad or facebook ads.
Social media shout outs
In this type of promotion, we need to contact social media influencers
directly or through the email to shout out our blog or website to their Instagram
page, facebook page, TikTok, Snapchat, Youtube, twitter etc.
Simply we need to contact them and ask them that how much they will
charge for various types of shout out posts. This helps us a lot to drive
traffic to our blog or website.



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